1、Generative AI is here:How tools like ChatGPT could change your businessGenerative AI and other foundation models are changing the AI game,taking assistive technology to a new level,reducing application development time,and bringing powerful capabilities to nontechnical users.December 2022 Getty Imag
2、esby Michael Chui,Roger Roberts,and Lareina Yee获取更多最新资料请加微信：chensasa666In the spirit of this articles topic,we asked ChatGPTa generative AI language model that can create original content in response to a user prompthow it would set the context.Our prompt to the system:Write the opening paragraph fo
3、r an article about how transformative generative AI will be for business,in the style of McKinsey&Company.ChatGPTs response:The rise of generative AI has the potential to be a major game-changer for businesses.This technology,which allows for the creation of original content by learning from existin
4、g data,has the power to revolutionize industries and transform the way companies operate.By enabling the automation of many tasks that were previously done by humans,generative AI has the potential to increase efficiency and productivity,reduce costs,and open up new opportunities for growth.As such,
5、businesses that are able to effectively leverage the technology are likely to gain a significant competitive advantage.Not perfect but overwhelmingly impressive.For us and many executives weve spoken to recently,entering one prompt into ChatGPT,developed by OpenAI,was all it took to see the power of
6、 generative AI.In the first five days of its release,more than a million users logged into the platform to experience it for themselves.OpenAIs servers can barely keep up with demand,regularly flashing a message that users need to return later when server capacity frees up.Products like ChatGPT and
7、GitHub Copilot,as well as the underlying AI models that power such systems(Stable Diffusion,DALLE 2,GPT-3,to name a few),are taking technology into realms once thought to be reserved for humans.With generative AI,computers can now arguably exhibit creativity.They can produce original content in resp
8、onse to queries,drawing from data theyve ingested and interactions with users.They can develop blogs,sketch package designs,write computer code,or even theorize on the reason for a production error.This latest class of generative AI systems has emerged from foundation modelslarge-scale,deep learning
9、 models trained on massive,broad,unstructured data sets(such as text and images)that cover many topics.Developers can adapt the models for a wide range of use cases,with little fine-tuning required for each task.For example,GPT-3.5,the foundation model underlying ChatGPT,has also been used to transl
10、ate text,and scientists used an earlier version of GPT to create novel protein sequences.In this way,the power of these capabilities is accessible to all,including developers who lack specialized machine learning skills and,in some cases,people with no technical background.Using foundation models ca
11、n also reduce the time for developing new AI applications to a level rarely possible before.Generative AI promises to make 2023 one of the most exciting years yet for AI.But as with every new technology,business leaders must proceed with eyes wide open,because the technology today presents many ethi
12、cal and practical challenges.Pushing further into human realmsMore than a decade ago,we wrote an article in which we sorted economic activity into three bucketsproduction,transactions,and interactionsand examined the extent to which technology had made inroads into each.Machines and factory technolo
13、gies transformed production by augmenting and automating human labor during the Industrial Revolution more than 100 years ago,and AI has further amped up efficiencies on the manufacturing floor.Transactions have undergone many technological iterations over approximately the same time frame,including
14、 most recently digitization and,frequently,automation.Until recently,interaction labor,such as customer service,has experienced the least mature technological interventions.Generative AI is set to change that by undertaking interaction labor in a 2获取更多最新资料请加微信：chensasa666way that approximates human
15、behavior closely and,in some cases,imperceptibly.Thats not to say these tools are intended to work without human input and intervention.In many cases,they are most powerful in combination with humans,augmenting their capabilities and enabling them to get work done faster and better.Generative AI is
16、also pushing technology into a realm thought to be unique to the human mind:creativity.The technology leverages its inputs(the data it has ingested and a user prompt)and experiences(interactions with users that help it“learn”new information and whats correct/incorrect)to generate entirely new content.While dinner table debates will rage for the foreseeable future on whether this truly equates to creativity,most would likely agree that these tools stand to unleash more creativity into the world b
